Sponsorship Agreement Checklist

This sponsorship agreement was concluded from [Agreement. Date] between the following entities, collectively called “the parties”: [Sender.FirstName] [Sender.LastName] (Sponsor) [Client.FirstName] [Client.LastName] (Promoter) This document is a legally binding sponsorship agreement between the parties listed above. Participation often varies greatly from one sponsor to another, from a company that simply supplies products to a venue, to a sponsor who, with keynote speaker, entertainment or catering, offers a large sit-down dinner until the designation of an establishment, program or event. The more complicated the participation, the more important the sponsorship contract becomes. PandaTip: The terms of this sponsorship agreement must be simple and fair to both parties. If you want to use other terms, you can replace the terms of the model by clicking in the text box below. We have already mentioned the non-competition clause, but it goes beyond exclusivity. It describes the specifics of your agreement and the exclusive rights to which a particular sponsor might be entitled on the basis of the package it has acquired. For example, a sponsor may have the exclusive right to have their logo on stage or be the only food seller authorized to sell food at your event.

The exclusivity clause defines the agreed terms that confer special rights on a particular promoter. Due to the extra exposure, exclusivity usually comes with a higher day price for sponsors. Make sure you clearly define the types of businesses your sponsor defines as a competitor so that there is no confusion about which companies you may or may not approach in the future. A proposed sponsorship agreement is an agreement between parties or individuals who choose to sponsor an event or a person or company and an organization. It is a legally binding document that is used to support and impose sponsorship between the parties to the agreement. A model agreement contains all the benefits that a person can enjoy of terms and conditions. This is done by word of mouth or in a written document. Both parties must agree on the terms decided, they have agreed to promote together your organization, cause, event or right name opportunity, gain more attention and expand your reach. Their sponsors have access to a captive audience that reflects their main targets. It is a situation of profit, of profit, as long as the right partners are selected and the good conditions of the sponsorship contract are respected.

Since a sponsorship relationship requires an investment, they are expected to have the opportunity to improve their image, promote their products and use your customer relationships to take their brand.